Aktionarsorientierung Der Unternehmenspolitik

Aktionarsorientierung Der Unternehmenspolitik
Subtitle: Shareholder Value - Globalisierung - Internationalitat
Publisher: Gabler Verlag
EAN: 9783409125697
ISBN: 3409125698
Categories: Business Strategy | Management and Management Techniques | Management Leadership and Motivation | Public Relations |

Mit Beginn der 90er Jahre ist "Shareholder Value" auch in Deutschland zunehmend zum Schlagwort geworden. Der Autor geht in diesem Buch dem Zusammenhang zwischen Aktionärsorientierung und Globalisierung nach und untersucht anhand einer Längsschnittstudie über 30 Jahre den unternehmenspolitischen Wandel großer deutscher Unternehmen, insbesondere die Verbindung zwischen der Hinwendung zum Shareholder Value und der Internationalität der Unternehmung.

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