Category: advertising


It's Not How Good You Are, It's How Good You Want to Be It's Not How Good You Are, It's How Good You Want to Be
The world's best-selling book by Paul Arden
Author: Paul Arden
Publisher: Phaidon Press Ltd
Format: Paperback
9780714843377, 0714843377
Advice On Careers & Achieving Success


This is Marketing This is Marketing
You Can't Be Seen Until You Learn To See
Author: Seth Godin
Publisher: Penguin Books Ltd
Format: Paperback
9780241370148, 0241370140
Sales & Marketing


Kate Kate
The Kate Moss Book
Author: Kate Moss
Publisher: Rizzoli International Publications
Format: Hardback
9780847837908, 0847837904
Fashion Design & Theory


Ogilvy on Advertising Ogilvy on Advertising
Author: David Ogilvy
Publisher: Carlton Books Ltd
Format: Paperback
9781853756153, 1853756156
Advertising


Contagious Contagious
Why Things Catch on
Author: Jonah Berger
Publisher: SIMON and SCHUSTER
Format: Paperback
9781451686586, 1451686587
Behavioural Economics , Behavioural Economics , Sales & Marketing , Advertising , Market Research ,


Cashvertising Cashvertising
How to Use 50 Secrets of Ad-Agency Psychology to Make Big Money Selling Anything to Anyone
Author: Drew Eric Whitman
Publisher: Career Press
Format: Paperback
9781601630322, 1601630328
Sales & Marketing , Advertising ,


The Brand Gap The Brand Gap
Revised Edition
Author: Marty Neumeier
Publisher: Pearson Education US
Format: Paperback
9780321348104, 0321348109
Sales & Marketing


The Tipping Point The Tipping Point
How Little Things Can Make a Difference
Author: Malcolm Gladwell
Publisher: Little Brown and Company
Format: Paperback
9780316346627, 0316346624
Sociology , Social, Group Or Collective Psychology , Politics & Government , Sales & Marketing , Advertising ,


The Copywriter's Handbook The Copywriter's Handbook
Author: Robert W. Bly
Publisher: Henry Holt and Company Inc
Format: Paperback
9780805078046, 0805078045
Advertising


Buyology Buyology
Truth and Lies about Why We Buy
Author: Martin Lindstrom
Publisher: Bantam Doubleday Dell Publishing Group Inc
Format: Paperback
9780385523899, 0385523890
Advertising


How to Style Your Brand How to Style Your Brand
Everything You Need to Know to Create a Distinctive Brand Identity
Author: Fiona Humberstone
Publisher: Copper Beech Press
Format: Paperback
9780956454539, 0956454534
Entrepreneurship , Sales & Marketing , Advertising , Small Businesses & Self employed ,


The Adweek Copywriting Handbook The Adweek Copywriting Handbook
The Ultimate Guide to Writing Powerful Advertising and Marketing Copy from One of America's Top Copywriters
Author: Joseph Sugarman
Publisher: John Wiley and Sons Ltd
Format: Paperback
9780470051245, 0470051248
Sales & Marketing , Advertising ,


The Choice Factory The Choice Factory
25 behavioural biases that influence what we buy
Author: Richard Shotton
Publisher: Harriman House Publishing
Format: Paperback
9780857196095, 085719609X
Psychology , Behavioural Theory (Behaviourism) , Behavioural Economics , Behavioural Economics , Sales & Marketing , Advertising , Market Research ,


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